Backlinks is where a website links to another website through a clickable text or image link. Obtaining a link from a website can be extremely beneficial for SEO positions. On the other hand, links can also hurt your SEO positions if not applied correctly.

Building links back to your website must be approached carefully, as Google looks for unlawful practices and will penalize sites for manipulation tactics without warning. Off-Page SEO is constantly evolving, and not complying with updates will render old SEO tactics useless. It's important to hire an SEO professional and recognize the type of websites they should target.

SOCIAL MEDIA MENTIONS?

Social Media Mentions is the process whereby people share your website link or business profile on their social media accounts. Social Media Mentions are the future of SEO. At the moment, backlinks are still King, but slowly but surely, social media mentions are starting to become essential. It also helps when people like, comment, share and subscribe to your social media accounts. Popular social media websites include:

BUILD AN ACCOUNT ON SOCIAL MEDIA

It's important to build a Social Media account for the most popular social media sites online. It's vital to build business profiles from social media sites and include your website link on the profiles. Include clickable social media icons on your website. Connecting your social media accounts makes your business appear more legitimate in the eyes of Google.

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